Google The Search Giant is slipping slightly, taking punches from AI

By Todd Russell Aug 7, 2025

A year ago, we covered a story about Google trying to adopt more AI use in its search results (see: OPINION: New Google AI Search Chat Results Will Suck for Gaming, Everything). I wasn’t a fan — still not — of Google and any other company changing what it does in favor of these chat agent results. Maybe I’m in the minority and more people do embrace AI chat search results, because Google has slipped a bit in their massive dominance. Yeah, it’s a minor slip, so anybody wanting to see a new search champion emerge, need not get too excited — yet.

“And yet, Google suddenly looks more vulnerable even without the government’s intervention. Its near-90% search share now is down from around 93% in late 2022, when ChatGPT first launched. A small slip, to be sure. But Google has also remained below the 90% mark for most of the last six months, which is a duration not seen in at least a decade, according to Statcounter’s data. As of last month, around 400 million people were using ChatGPT on a weekly basis, according to parent company OpenAI.” – Google Stock Tumbles After Apple Warns AI Services Attracting Search Users – WSJ

I don’t use ChatGPT at all for daily search results, but then stopped using Google, too, well over a year ago. The only Google products I’m still regularly using are Gmail and the Google Docs suite (mainly their spreadsheet app Sheets).

The thing that turned me off to Google is how big they got and how they bought services and then killed them off. Some were really good services. It’s not lost on me that if Google really falls, not just a minor slip, that the services I do enjoy using could also be killed off.

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